Pay-Per-Click Campaign Management Services
DSB Internet Marketing, based in San Diego, offers pay per click set-up and management services to small and medium sized business. I have served many happy clients and helped them achieve their web marketing goals. This service can be purchased seperately or with other service offerings.
Internet Marketing can really be broken down into two main categories: paid ranking or paid position (PPC) and natural ranking, the latter coming from website optimization. Many companies now combine the two for maximum results.
PPC is an excellent way to get top positioning on the major search engines. Let's face it, even with professional help, getting on the first page of the major search engines through natural search results is quite challenging and time consuming - there's simply a lot of competition.
Currently, DSB Internet Marketing manages PPC campaigns through the following providers:
- Google Adwords
- Yahoo Search Marketing
- MSN Search Marketing
- Ask Jeeves Sponsored Listings
Pay per click (PPC) is known by many names: sponsored listing, sponsored results, Adwords, pay for position and probably more. Basically, PPC is an auction based system with which you can bid on keywords. These results are shown on the right hand column and the top and very bottom of the search engine results page (SERP) on Google, and its affiliates, Yahoo and its afiliates, MSN and Ask Jeeves.
For example, you can set up an account and pick the keywords you want to bid and when a internet user clicks on your "ad" you are charged the amount you bid for that term. This is a simplified explanation, but that is basically how it works.
The good news about PPC is that it is, for the most part, trackable. Using conversion tracking software, I can help you determine which terms (keywords) are working and which aren't and a whole bunch of other details.
For more information, please contact us. Or call: (619) 818-1317
Testimonials:
“David is an expert at Search Engine Optimization. He created and implemented the entire SEO strategy for the company and as a result of his hard work the site's traffic and revenue increased significantly. Natural search listings for their top categories made their way to the top of the search engine results page and the optimization of all the web pages made sure that all our site pages were indexed and showing when people searched our products. If you're looking for a SEO veteran to help you get visibility for your site, David is who you're looking for.” - Cheryl Freiburg, President of HawkEye Search Marketing
“David is an expert in the field of SEO (Search Engine Optimization) - if you have the requirement to improve your Google (or other) ranking for your product or service, then hire David!" - Paul Rahilly, CEO, Mtelligence Corporation